Setting and Tracking Goals
Plan for success with revenue targets, profit goals, and exit planning.
The Power of Financial Goals
Goals transform your business from reactive to proactive. Instead of just tracking what happened, you're actively working toward specific targets. dreamteam.ai supports three types of goals to cover every stage of your business:
- Revenue Goals - Target income amounts to grow your top line
- Profit Goals - Net income targets to ensure sustainable growth
- Exit Planning - Long-term planning for selling or transitioning your business
Revenue Goals
Revenue goals help you focus on growing your business income. They're perfect for:
- Monthly or quarterly sales targets
- Annual revenue milestones
- Product launch income goals
- Seasonal revenue planning
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Go to Goals
Click on the Revenue section in the sidebar under Goals.
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Create a new goal
Click 'Create Goal' and enter a target amount and deadline.
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Track progress
Your progress updates automatically based on income transactions.
SMART Goals
Profit Goals
Revenue is vanity, profit is sanity. Profit goals ensure your growth is sustainable by tracking what you actually keep after expenses.
- Set net profit margin targets (e.g., 20% profit margin)
- Track absolute profit amounts per month or quarter
- Monitor cost efficiency alongside revenue growth
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Navigate to Profit Goals
Click on the Profit section in the sidebar under Goals.
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Define your target
Set a profit amount or percentage you want to achieve.
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Monitor both sides
Profit goals consider both income and expenses, so manage both to hit your target.
Profit = Income - Expenses
Exit Planning
Every business owner should have an exit strategy, whether you're planning to sell in 5 years or 20. dreamteam.ai's Exit Readiness Dashboard helps you track:
- Target Valuation - The price you want to sell your business for
- Revenue Multiple - Common valuation metric (typically 2-5x annual revenue)
- Runway - How many months of expenses you have in reserves
- Target Exit Date - When you plan to exit
Understanding Exit Metrics
The Exit Readiness Dashboard tracks several key metrics:
Revenue Multiple
Most businesses are valued as a multiple of their annual revenue. A 3x multiple means a business making $100,000/year might sell for $300,000. Track your current multiple to see if you're on target.
Cash Runway
How many months could your business survive with zero revenue? Buyers want to see healthy reserves. Aim for at least 6-12 months of runway.
Profit Consistency
Consistent profits are more attractive than volatile ones. The dashboard tracks your profit history to show stability.
Long-Term Planning
Viewing Your Goals
Goals appear in the sidebar for quick access. You can:
- See progress at a glance with visual indicators
- Click on any goal type to see detailed tracking
- Add new goals or edit existing ones
- View historical goal completion
Best Practices
Get the most out of your financial goals:
- Start with revenue - It's the foundation for profit and exit goals
- Review monthly - Check progress and adjust strategies as needed
- Be realistic - Stretch goals are good, but impossible ones are demotivating
- Celebrate wins - Acknowledge when you hit milestones
- Adjust as needed - Business conditions change; your goals can too